2025Experiential Design

Rab Activation

Retail activation renderings for Rab, focused on merchandising clarity, guest circulation, and a branded environment that reads cleanly in presentation and review.

Rendering

Merchandising and Movement

The renderings are organized around circulation, product visibility, and the relationship between display structure and customer movement.

That makes the work especially suited to an editorial project page, where the portfolio can speak to both atmosphere and retail logic at the same time.

Why This Lives as a Project

Experiential work like this is clearer when it is grouped by project rather than split into generic gallery categories. The design intent, visual language, and stakeholder use case stay connected in one place.

That shift helps the page read more like the rest of the site: a designed story with supporting media, not a bucket of disconnected assets.